Written by Ryan Seeloff
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30 December 2009
What is The Fresh Market you ask?
Only the best (In my opinion and that's the only one that counts since this is my Blog) grocery store in the entire freaking world.
I encountered my first Fresh Market by chance on a trip to my hometown Virginia Beach two years ago. My wife, kids, and I were heading back to our hotel at the beach and needed to stop at a grocery store for some stuff and could not find one. Yes, things change in your hometown when you have been gone for more than half your life.
So, out of the dark appears The Fresh Market. Not knowing what to expect we walked through the doors to find a very refined store full of surprises. An enormous meat department with willing butchers on hand to fill your order, a produce department that looked like everything was just picked on the farm, a deli with some of the best rotisserie chicken to be found, a bakery that will blow just about any other away, and shelves filled with higher end products that you are used to finding at local favorites such as Petty's, Green Turtle, and Downtown Produce.
Now you might automatically assume that this is not a store for the common folk and we mere commoners would be turned away by the sky high prices.
Not so.
The prices in the bakery, deli, meat, and produce departments are in line with Publix and some items are downright bargains. There are exceptions such as the best raspberries I have ever had that will set you back $6-7 per pint. But you will not miss the quarter that each berry cost you as soon as you bite down on one. If you are looking for pasta sauce don't expect to find Prego or Ragu on the shelves. There are some pretty pricey jars of sauce on the shelves, but you will find similar prices at Publix for their higher end sauces.
There is a fine selection of wines and cheeses and a huge variety of candy that will keep your kids busy.
I never go on about a store like I did this one after we left that first time. During that trip we went back three more times (In four days) and really were bummed when we came home thinking that we would not see the inside of the store again unless we took another trip.
Oh the wonders of the internet. I got home and found that there were other stores in the southeast and the closest one at the time was in Orlando. Located in the Dr. Phillips area of O-Town we soon found ourselves regulars at the store whenever we ventured over to Orlando. We have turned my mom and step dad as well as my in-law's onto The Fresh Market, but have pretty much kept it to ourselves because it is kind of pathetic to be so excited over a store.
That has changed now that I know there is one just south of us in Vero Beach. Went there today with my kids and it is even bigger than the one in Orlando. And busier. The food is just as good (I had the best sweet potato of my entire life this evening from the Vero store). I already know that a weekly trip down there is most likely on the agenda in the Seeloff household.
Pathetic? Yes. Worth it? 100%.
Do yourself a favor and take a trip down to The Fresh Market in Vero. You won't be disappointed.